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If you have decided to bring your business into the digital universe by creating a website , domain name registration is a delicate and fundamentally important step. The domain is, in fact, the starting point, the name with which users will identify you and for this reason it has an importance comparable to that of the name of the brand/activity. Although apparently it may seem easy, the choice of dominoes should actually be the result of careful reflections that take into consideration various aspects Specific Database relating to its function. In this article we will give you 5 tips to choose the perfect domain. Let's start!
In this article
What is domain name
5 tips for choosing the perfect domain:
Domain name generator
How to choose the domain extension?
Conclusions
What is domain name
The domain name indicates the part of a website address, between "https" and the extension (.it, .com, .net, etc.).
Originally websites were identified with IP addresses, i.e. strings of numbers, but with the spread of the Internet, this method of recognition has become untenable and numbers have been replaced by words, much easier to remember and able to suggest the type topic/service offered by the website.
Choosing the domain name is an operation that involves the whole team behind the creation of the website : the domain name, in fact, corresponds to the website address and defines the identity of your business on the web. It can convey brand values or provide information relating to your business and must obviously generate traffic, attracting the attention of users who are looking for the category of products/services you offer, making you stand out from the crowd of competitors.

5 tips for choosing the perfect domain:
As already mentioned, there are many aspects to consider in domain registration. So here are 5 useful, easy-to-follow tips to guide you in choosing the perfect domain for your website:
Choose a name that is easy to type: simplicity is a winning choice, it is better to opt for short names that are written as they are pronounced. Better to leave puns, abbreviations and jargon alone. This will prevent the user from landing on a site with a similar domain name and will make your website address easier to remember;
Domain name must match brand name : If you're promoting a brand, make sure the domain matches your brand name. It will be easier to identify your site and associate it with your business;
Use keywords: if instead you are a professional who wants to promote your services, use as domain name the keywords that the user will use to search for that specific service. If, for example, you are a dentist who works in Palermo, a good address could be “dentistapalermo.it”, which includes both your business and the reference area, i.e. the city in which you work;
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